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kvorak wrote: Finally... somebody agrees. The reason people can't answer this question objectively is because it's the WRONG QUESTION, lol. Well said.
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SitaraGem Launches New Website for Holiday 2009
A new way to shop for Eco-Friendly, Conflict-free Diamonds

TORONTO, ONTARIO -- (Marketwire) -- 11/30/09 -- Today, Sitaragem, Canada's premier online retailer and manufacturer of luxury fine jewellery set with their revolutionary SitaraGem® Gemstone launched its new website at http://www.sitaragem.com to promote and sell its exclusive collection of Eco Friendly conflict-free, laboratory-made diamonds. This holiday season, shoppers can view any of SitaraGem's magnificent collections of engagement rings, bracelets, earrings, necklaces, and even loose stones online and conveniently shop 24 hours a day.

With 60% of shoppers saying that they will curb spending this holiday season, and 30% saying that they will drastically reduce spending (CITY-TV News) it is a perfect time for people to embrace Sitaragem. "Men still want to give their wives and girlfriends beautiful jewelry" says Nancy DeGiusti, VP of Marketing, "and they want them to be truly excited to open and receive their gifts. With SitaraGem diamonds, everyone can have access to stunning cuts, clarity, colour and carat - but without the huge financial drain."

For those who need a bit more convincing, the website also offers true comparisons showcasing a 1CT. SitaraGem against a 1CT. mined diamond. "The similarities are startling" says Lee Lu, Master Jeweler "that is, of course, until you get to the price. Compare a $225 1CT. SitaraGem to an $18,000 mined diamond, and well, I think the argument for a SitaraGem is quite compelling."

Other features of the website are the wedding boutique, free shipping within North America, product videos and customer reviews.

About SitaraGem

The company was founded in 2004 to bring a truly beautiful and affordable option to everyone looking for a realistic diamond alternative. The SitaraGem® is a remarkable lab-created gemstone that reflects the same sparkle, intense fire and brilliance as a perfectly cut mined diamond. Eco-friendly and Conflict free, SitaraGems are superbly designed and created truly to capture all the elegance of mined diamonds without their negative environmental impact and high price tag.

Contacts:
Sitaragem Corporation
Nancy DeGiusti
(647) 688-4367
info@sitaragem.com
www.sitaragem.com

About Marketwire .
Copyright © 2009 Marketwire. All rights reserved. All the news releases provided by Market Wire are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

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