From the Wires
Research and Markets: Television Broadcasting in the US - 2012 Report - Industry will Restructure to Position Itself Against Cable TV and New Media
By: Business Wire
Nov. 27, 2012 06:49 AM
Research and Markets (http://www.researchandmarkets.com/research/7shm4f/television) has announced the addition of the "Television Broadcasting in the US" report to their offering.
Changing channels: The industry will restructure to position itself against cable TV and new media
Television Broadcasting in the US
The industry continues to experience strong competition from the digital cable and satellite TV industries. The cable TV industry, in particular, represents a significant threat to future industry growth, though broadcasters are increasingly negotiating with cable networks to get a portion of profit from viewers. New media is also posing competition, with greater numbers of viewers opting for the internet. Successful firms will make adjustments to changing consumer preferences and deliver a more interactive and customized service.
Television broadcasters operate studios and facilities that program and deliver audiovisual content to the public via over-the-air transmission. This industry excludes cable and satellite TV and operators that solely provide content online.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
Key Topics Covered:
For more information visit http://www.researchandmarkets.com/research/7shm4f/television
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