ASOS plc ("the Company") Global Online Fashion Store Trading Statement for the 3 months ended 30 November 2012

From the Wires

Dec. 11, 2012 05:23 PM

LONDON, Dec. 11, 2012 /PRNewswire/ --


	Q1	Q1
£'000s	2012/13	2011/12	Increase
UK retail sales	62,053	49,942	24%
US retail sales	19,048	12,144	57%
EU retail sales	33,337	28,911	15%
ROW retail sales	51,357	36,123	42%
Total International retail sales	103,742	77,178	34%
Total retail sales	165,795	127,120	30%

Total group revenues*	169,431	130,692	30%
* Includes retail sales, delivery receipts and third party revenues.

Q1 Highlights

Retail sales +30% year on year (UK +24%, International +34%)
International sales 63% of total (61% last year)
Retail gross margin down 100bps on prior year (+440bps in Q1 2011/12)
In-country offices opened in USA, France and Germany
5.4 million active customers* at 30 November 2012 (+35% year on year)

Nick Robertson, CEO, commented:

"I am pleased to report strong trading for the three months to 30 November 2012 with total retail sales up 30% to £166m.

"Our UK performance was ahead of expectations at +24%, driven by better conversion of traffic alongside continued investment in both our proposition and pricing. Our International business grew by +34% and now accounts for 63% of our total retail sales. We achieved +57% growth in the US, +42% growth in ROW, and +15% growth within the EU. Once again the performance of countries where we have dedicated websites was significantly better than the EU performance as a whole.

"The retail gross margin performance reflects a combination of a particularly strong comparative period, the UK accounting for a larger percentage of the total retail sales mix than initially planned and continued price reinvestment.

"We remain positive in our outlook and continue to trade in line with expectations."

^{*Defined as having shopped in the last 12 months}

Background note

ASOS is a global online fashion and beauty retailer and offers over 60,000 branded and own label product lines across womenswear, menswear, footwear, accessories, jewellery and beauty with approximately 1,500 new product lines being introduced each week.

Aimed at fashion forward twenty-somethings globally, ASOS attracts 23.0 million unique visitors a month (November 2011 18.2 million) and as at 30 November 2012 had 10.1 million registered users (30 November 2011: 7.1 million) and 5.4 million active customers* (30 November 2011: 4.0 million) from 160 countries.

^{*Defined as having shopped in the last 12 months}

fashionfinder.asos.com

SOURCE ASOS plc

Published Dec. 11, 2012— Reads 178
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