Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.
Cloud Expo on Google News
SYS-CON.TV

2008 West
DIAMOND SPONSOR:
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
GOLD SPONSORS:
Appsense
User Environment Management – The Third Layer of the Desktop
Cordys
Cloud Computing for Business Agility
EMC
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Intel
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Sensedia
Return on Assests: Bringing Visibility to your SOA Strategy
Symantec
Managing Hybrid Endpoint Environments
VMWare
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
PLATINUM SPONSORS:
Appcelerator
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
GOLD SPONSORS:
ICEsoft
How Can AJAX Improve Homeland Security?
Isomorphic
Beyond Widgets: What a RIA Platform Should Offer
Oracle
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
Cobalt Announces PowerBrand Multichannel Dealer Advertising
Enterprise-Grade, Dynamic, Digital Advertising Now Available to Dealers

HOFFMAN ESTATES, IL -- (Marketwire) -- 02/09/13 -- Cobalt, an ADP Company, today announced PowerBrand, a new dealer-controlled, multichannel advertising solution that leverages the automotive industry's first and most advanced hyper-local advertising platform. PowerBrand dynamically integrates advertising across five different digital media channels and thousands of media properties to build a dealership's local brand and promote its products and services. Dealership spend is reallocated daily to achieve the media mix that is performing best in the hyper-local market and driving opportunity for the store. Delivered as a service, Cobalt PowerBrand makes sophisticated, custom digital advertising programs available to individual dealerships.

Cobalt is the largest global provider of Digital Advertising for auto dealers, offering programs for dealers to deliver online experiences aligned with their manufacturer partners as well as dealer-directed advertising solutions for specific media such as Display, Search, Retargeting, Mobile, Video, Website and Social. PowerBrand is a major enhancement to Cobalt's dealer-directed offers, providing a coordinated multichannel advertising program supported by highly skilled Digital Advertising specialists and advanced advertising optimization powered by Cobalt's business intelligence platforms.

Cobalt PowerBrand gives Dealers:

  • Advertising of dealership brand, custom campaigns and special events
  • Competitive conquesting against specific makes, models and dealerships
  • Multichannel coverage: Display Advertising, Paid Search, Retargeting ads landing pages and Mobile advertising content
  • Geo-targeting and customized media coverage
  • Campaign strategies that naturally dovetail with other Cobalt advertising programs to maximize dealer ROI

"For the first time, Cobalt is taking its multichannel enterprise advertising model and making these incredible capabilities available for custom dealer-directed campaigns," said Max Steckler, Cobalt Vice President of Advertising. "PowerBrand complements our manufacturer-aligned Digital Advertising Package, allowing dealers to enjoy the same hyper-local targeting and premium coverage previously only available to top tier national advertisers."

"Created in response to demand from advanced dealers and groups, PowerBrand is the latest in a line of solutions designed to fulfill the increasing dealer appetite for more media options, more customization and more control," says Steckler. "It's our responsibility to deliver on the increased ambition of a changing marketplace, which we've done through advanced solutions like PowerBrand, Flex Websites and Flex DAP."

PowerBrand is available immediately.

About Cobalt

Cobalt, www.cobalt.com, a business unit of ADP Dealer Services, provides digital marketing solutions to a majority of US automotive dealers and manufacturers, and is North America's leading provider of automotive marketing services. For over 17 years, Cobalt's mission has been to help automobile dealers and manufacturers increase their retailing effectiveness and profitability. Together with Dealix, Cobalt offers a comprehensive set of highly effective and efficient marketing solutions and services, delivers seamless shopping experiences to consumers, and high quality sales opportunities to dealers.

About ADP

ADP, Inc. (NASDAQ: ADP), with more than $10 billion in revenues and approximately 600,000 clients, is one of the world's largest providers of business outsourcing solutions. Leveraging over 60 years of experience, ADP offers a wide range of human resource, payroll, tax and benefits administration solutions from a single source. ADP's easy-to-use solutions for employers provide superior value to companies of all types and sizes. ADP is also a leading provider of integrated computing solutions to auto, truck, motorcycle, marine, recreational vehicle, and heavy equipment dealers throughout the world. For more information about ADP or to contact a local ADP sales office, reach us at 1.800.225.5237 or visit the company's website at www.ADP.com.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Media Contact
Michelle Benko
ADP Dealer Services, Inc.
847.485.4389
Email Contact

About Marketwired .
Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest AJAXWorld RIA Stories
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @Thi...
A look across the tech landscape at the disruptive technologies that are increasing in prominence and speculate as to which will be most impactful for communications – namely, AI and Cloud Computing. In his session at 20th Cloud Expo, Curtis Peterson, VP of Operations at RingCent...
When you focus on a journey from up-close, you look at your own technical and cultural history and how you changed it for the benefit of the customer. This was our starting point: too many integration issues, 13 SWP days and very long cycles. It was evident that in this fast-pace...
Things are changing so quickly in IoT that it would take a wizard to predict which ecosystem will gain the most traction. In order for IoT to reach its potential, smart devices must be able to work together. Today, there are a slew of interoperability standards being promoted by ...
Updating DevOps to the latest production data slows down your development cycle. Probably it is due to slow, inefficient conventional storage and associated copy data management practices. In his session at @DevOpsSummit at 20th Cloud Expo, Dhiraj Sehgal, in Product and Solution...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021


SYS-CON Featured Whitepapers
ADS BY GOOGLE