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Countdown To Cloud Expo New York: IBM To Acquire SoftLayer
"Cloud computing in the enterprise is all about workloads," says IBM's VP of Cloud Services

"Cloud computing in the enterprise is all about workloads," said Ric Telford is Vice President of IBM Cloud Services, as IBM today announced its intent to acquire SoftLayer Technologies, Inc. - the well-respected provider of a wide array of options for hosting applications in the cloud.




Both SoftLayer and IBM are sponsoring Cloud Expo New York next week [June 10-13]

"This is where it gets interesting..."
blogged Telford this morning, in a post titled "Cloud, Meet Enterprise Computing."

He continued:

"Cloud computing in the enterprise is all about workloads. Every application a company runs has its own unique dependencies and requirements. In a previous blog post, I talk about “born in the enterprise” and “born on the cloud” workloads. From the early days of cloud, IBM has recognized the properties of both, and the desire to move whatever workloads make sense to a cloud delivery model. Given the wide-variety of “born in the enterprise” workloads, they are not always easy to migrate. Worse yet, if the cost to move the application to cloud exceeds the return, why bother?

SoftLayer addresses this challenge by providing a wide array of options for hosting applications in the cloud, thereby minimizing migration costs.

SoftLayer opens up the aperture of what can be cloud-enabled. This will, in turn, greatly increase the efficiency of IT, without having to rewrite applications to get that efficiency."

"What really makes this interesting is the possibilities of what SoftLayer can do to help transform a business," Telford noted. "Both IBM and our customers will benefit from the speed of implementation, flexibility of the platform and the avoidance of high up-front infrastructure costs," he continued. SoftLayer’s infrastructure, combined with IBM’s platform, software and business process capabilities "make a potent combination," he wrote.

The new era of SMAC (Social Mobile Analytics Cloud) applications will also benefit from this combination, according to Telford. "This will not only help transform enterprise IT, but drive business transformation as well."

Both SoftLayer and IBM are sponsoring Cloud Expo New York next week [June 10-13], just as they have also done in the past.


IBM's Cloud VP Rich Lechner gave a General Session at 9th Cloud Expo in Silicon Valley

About Jeremy Geelan
Jeremy Geelan is Chairman & CEO of the 21st Century Internet Group, Inc. and an Executive Academy Member of the International Academy of Digital Arts & Sciences. Formerly he was President & COO at Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences across six continents. You can follow him on twitter: @jg21.

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