From the Blogosphere
My Themes in 2014 are Real-Time, Speed and Insight
The Code Halo around an account helps you make predictions about future engagements and interactions
By: Kevin Benedict
Feb. 11, 2014 02:36 PM
I spend most of my time researching, writing and speaking on enterprise mobility, the IoT and digital transformation. All of these discussions are related to the concept of Code Halos. Code Halos (see video) are digital profiles of people, places, things, organizations, etc. They are all the digital data about something that can be collected, and analyzed together with time and place to provide insight. Insight into more effective customer engagement models, more effective business processes, more effective product development strategies, etc.
Code Halos can effectively support predictive analytics. The Code Halo around an account helps you make predictions about future engagements and interactions. When particular events happen (customer requests a service ticket) and you reach a certain step in a business process (service tech scheduled), plus your location and calendar data all suggest you are going to a particular customer that owns a particular piece of equipment then the context of your actions can accurately be determined and this information can be used to predict your future needs.
Senior Analyst, Digital Transformation Cognizant
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***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.
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