Subscription Services | @CloudExpo #DaaS #XaaS #CloudNative #AI #ML #DX

A one-stop experience so that companies can focus on the business and not on its underlying infrastructure and systems

Aug. 7, 2017 05:30 AM

What's Driving Subscription Services?

From personal care products to groceries and movies on demand, cloud-based subscriptions are fulfilling the needs of consumers across an array of market sectors. Nowhere is this shift to subscription services more evident than in the technology sector. By adopting an Everything-as-a-Service (XaaS) delivery model, companies are able to tailor their computing environments to shape the experiences they want for customers as well as their workforce.

While the need to customize computing and technology services is a major driver, there are a number of other factors fueling the growing global corporate demand for XaaS. By securing utility-based offerings on a per-seat, per-month model based on usage, companies have more control over costs and can free up capital and resources to pursue new product and services initiatives. XaaS eliminates upgrade costs so that companies can easily take advantage of new technology. And the pay-as-you go model makes it easier as well as more cost effective to scale to meet changes in the workforce or business.

XaaS adoption follows years of companies employing vertical cloud-based "as-a-service delivery models, such as Software-as-a-Service (SaaS) and Platform-as-a-Service (Paas). Today, XaaS encompasses the full range of business models and industry specific business processes now delivered over the Internet that that previously were delivered on site. Estimates from Infiniti Research LTD project XaaS growth at a CAGR of 38 percent from 2016 to 2020.

Device as a service emerges
In the evolving XaaS era, Device-as-a-Service (DaaS) is an emerging delivery models that increasingly is finding a receptive audience among companies looking for a new way to consume technology. Under DaaS, a company leases a range of devices for a length of time and pays a monthly fee for each device under a single contract with terms specific to its needs. Along with technology, customers get customized services and support, including device configuration and installation, data migration, onsite support and technology recycling, so that they can manage total cost of ownership with contractual precision.

By providing customers with a single point of contact, DaaS significantly reduces the complexity and hidden and visible costs of device procurement and deployment to support changes in the workforce.

Like other XaaS models, DaaS provides the ability to easily scale up or down to accommodate workforce changes providing access to the latest technology from smart phones to state-of-the art PCs to workstation. New models eliminate user productivity issues caused by an aging fleet.

DaaS contracts also unburden IT departments from the responsibility to manage and maintain devices so staff can focus on strategic company initiatives, better service customers and meet competitive marketplace challenges.

Among the other advantages of DaaS is a boost in data security. By monitoring a company's entire fleet of devices to assure that they adhere to security policy regarding passwords, approved apps and access to data, DaaS protects companies against vulnerabilities that could pave the way cyber-attacks. DaaS also provides analytical insight on fleet inventory, location and condition to help maintain security and includes fleet end-of-life disposal, which ensures that devices and data don't fall into the wrong hands.

In its survey of US-based IT buyers representing a range of companies of all sizes conducted last year, IDC found one quarter of participants already were actively looking at such services. Among those that were not, nearly 20 percent said that they planned to do so in the next 12 months. Adding to its appeal, DaaS also enables companies to shift the high cost acquiring new technology from a capital expenditure (CAPEX), which they must depreciate, to an operating expense. Doing so, frees up cash for investment in strategic initiatives that drive revenue and growth.

Managed Print Services makes compelling case
Companies are recognizing that by harnessing the power of information within their printing environment they can streamline and enhance workflows to boost productivity and efficiency among their workforce. As a result, the Managed Print Services (MPS) user-based subscription model is experiencing significant growth with expectations the market will reach $94.97 billion in 2024, rising from $26.18 billion in 2015, according to Transparency Market Research.

By consolidating office-wide printing, MPS enables companies to gain insight into print usage patterns and needs in order to ensure that the right equipment is installed in the most appropriate locations for users to make the most of these capabilities. The insight results in device consolidation through a higher ratio of employees per printer, fewer supplies and a reduction in wasted paper. MPS results in substantial savings through the replacement of older equipment with newer models that provide access to the latest technology for printing, scanning and faxing documents.

As with other subscription services, MPS frees up IT time so that staff can focus on other more strategic business initiatives. Also because of the increasing threat of cyber-attacks on networked printers as way into corporate networks, MPS providers increasingly are offering security assessments and secure printing services as part of their offering.

Subscription-based services from devices to print services and more offer many benefits and above all provide a cohesive one-stop experience so that companies can focus on the business and not on its underlying infrastructure and systems.

21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world.

Download Show Prospectus ▸ Here

Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some form of XaaS - software, platform, and infrastructure as a service.

With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo, October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.

Cloud Expo | @ThingsExpo 2017 Silicon Valley
(October 31 - November 2, 2017, Santa Clara Convention Center, CA)

Cloud Expo | @ThingsExpo 2018 New York
(June 12-14, 2018, Javits Center, Manhattan)

Download Show Prospectus ▸ Here

Every Global 2000 enterprise in the world is now integrating cloud computing in some form into its IT development and operations. Midsize and small businesses are also migrating to the cloud in increasing numbers.

Companies are each developing their unique mix of cloud technologies and services, forming multi-cloud and hybrid cloud architectures and deployments across all major industries. Cloud-driven thinking has become the norm in financial services, manufacturing, telco, healthcare, transportation, energy, media, entertainment, retail and other consumer industries, and the public sector.

Cloud Expo is the single show where technology buyers and vendors can meet to experience and discus cloud computing and all that it entails. Sponsors of Cloud Expo will benefit from unmatched branding, profile building and lead generation opportunities through:

Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers.
Showcase exhibition during our new extended dedicated expo hours
Breakout Session Priority scheduling for Sponsors that have been guaranteed a 35-minute technical session
Online advertising in SYS-CON's i-Technology Publications
Capitalize on our Comprehensive Marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage.
Unprecedented PR Coverage: Editorial Coverage on Cloud Computing Journal.
Tweetup to over 75,000 plus followers
Press releases sent on major wire services to over 500 industry analysts.

For more information on sponsorship, exhibit, and keynote opportunities, contact Carmen Gonzalez by email at events (at) sys-con.com, or by phone 201 802-3021.

The World's Largest "Cloud Digital Transformation" Event

@CloudExpo | @ThingsExpo 2017 Silicon Valley
(Oct. 31 - Nov. 2, 2017, Santa Clara Convention Center, CA)

@CloudExpo | @ThingsExpo 2018 New York
(June 12-14, 2018, Javits Center, Manhattan)

Full Conference Registration Gold Pass and Exhibit Hall ▸ Here

Sponsorship Opportunities

Sponsors of Cloud Expo | @ThingsExpo will benefit from unmatched branding, profile building and lead generation opportunities through:

Featured on-site presentation and ongoing on-demand webcast exposure to a captive audience of industry decision-makers
Showcase exhibition during our new extended dedicated expo hours
Breakout Session Priority scheduling for Sponsors that have been guaranteed a 35 minute technical session
Online targeted advertising in SYS-CON's i-Technology Publications
Capitalize on our Comprehensive Marketing efforts leading up to the show with print mailings, e-newsletters and extensive online media coverage
Unprecedented Marketing Coverage: Editorial Coverage on ITweetup to over 100,000 plus followers, press releases sent on major wire services to over 500 industry analysts

For more information on sponsorship, exhibit, and keynote opportunities, contact Carmen Gonzalez (@GonzalezCarmen) today by email at events (at) sys-con.com, or by phone 201 802-3021.

Secrets of Sponsors and Exhibitors ▸ Here
Secrets of Cloud Expo Speakers ▸ Here

All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-4, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.

Delegates to Cloud Expo | @ThingsExpo will be able to attend 8 simultaneous, information-packed education tracks.

There are over 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.

Join Cloud Expo | @ThingsExpo conference chair Roger Strukhoff (@IoT2040), October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, for three days of intense Enterprise Cloud and 'Digital Transformation' discussion and focus, including Big Data's indispensable role in IoT, Smart Grids and (IIoT) Industrial Internet of Things, Wearables and Consumer IoT, as well as (new) Digital Transformation in Vertical Markets.

Financial Technology - or FinTech - Is Now Part of the @CloudExpo Program!

Accordingly, attendees at the upcoming 21st Cloud Expo | @ThingsExpo October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, will find fresh new content in a new track called FinTech, which will incorporate machine learning, artificial intelligence, deep learning, and blockchain into one track.

Financial enterprises in New York City, London, Singapore, and other world financial capitals are embracing a new generation of smart, automated FinTech that eliminates many cumbersome, slow, and expensive intermediate processes from their businesses.

FinTech brings efficiency as well as the ability to deliver new services and a much improved customer experience throughout the global financial services industry. FinTech is a natural fit with cloud computing, as new services are quickly developed, deployed, and scaled on public, private, and hybrid clouds.

More than US$20 billion in venture capital is being invested in FinTech this year. @CloudExpo is pleased to bring you the latest FinTech developments as an integral part of our program, starting at the 21st International Cloud Expo October 31 - November 2, 2017 in Silicon Valley, and June 12-14, 2018, in New York City.

@CloudExpo is accepting submissions for this new track, so please visit www.CloudComputingExpo.com for the latest information.

Speaking Opportunities

The upcoming 21st International @CloudExpo | @ThingsExpo, October 31 - November 2, 2017, Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY announces that its Call For Papers for speaking opportunities is open.

Submit your speaking proposal today! ▸ Here

About SYS-CON Media & Events
SYS-CON Media (www.sys-con.com) has since 1994 been connecting technology companies and customers through a comprehensive content stream - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo® (@CloudExpo), Big Data Expo® (@BigDataExpo), DevOps Summit (@DevOpsSummit), @ThingsExpo® (@ThingsExpo), Containers Expo (@ContainersExpo) and Microservices Expo (@MicroservicesE).

Cloud Expo®, Big Data Expo® and @ThingsExpo® are registered trademarks of Cloud Expo, Inc., a SYS-CON Events company.

About Christoph Schell
Christoph Schell is President of the Americas Region for HP Inc. In this role, he is responsible for the go-to-market strategy and overall financial performance of the Americas business across all products, services and go-to-markets.

Most recently, Christoph was the Executive Vice President at Philips, where he managed the Lighting Business in Growth Markets across Asia Pacific, Africa, Russia, India, Central Asia and the Middle East and was based in Singapore.

Christoph has been with HP for over 17 years and has held a number of senior management roles across all three regions; Senior Vice President and Managing Director HP Americas, Chief Operating Officer HP Asia Pacific and Japan, for Printing and Personal Systems; Vice President of HP Inkjet Printing, Web Services and Consumer Go-to-Market Americas and Country Manager Printing South Pacific. Christoph has rich leadership experience managing multiple product lines at the regional and country level.

Christoph started his career in his family’s consumer electronics distribution company and also worked in brand management for a major skin care product at Procter & Gamble based in Frankfurt, Germany. He holds Bachelor’s degrees from Ecole De Commerce De Reims in France and ESB Reutlingen in Germany. He is fluent in German, English and French.

He is based in Palo Alto, California.