Mozes, the marketing service that connects people to what they love from their mobile phones, today announced its Mozes Connect Live Edition audience engagement platform is being used to help some of the biggest brand names and agencies in the world make a mobile impression at SXSW 2009. Mozes will be powering campaigns that include mobile ticketing, text-to-win, mobile list building and Mozes’ newest feature, pics-to-screen. The extensive range of campaign options and mobile activities that can be facilitated by Mozes underscores the platform’s power, versatility and multidimensional nature; making it the ideal choice for marketers and event managers who are eager to quickly, easily and cost-effectively add an interactive mobile element to any type of campaign.

“Today’s marketers recognize now more than ever how critical it is to maximize every dollar spent,” said Greg Estes, VP of Marketing. “With this in mind, it’s very gratifying to have major brands and agencies like Red Bull, Microsoft, C3 Presents and Affliction Clothing choose the Mozes platform and recognize the value it delivers as a multidimensional mobile marketing solution. People come to SXSW for a one-of-a-kind experience, and it’s exciting to see our customers leveraging Mozes and the unique and personal nature of mobile to build connections with attendees and further enhance their South by Southwest experience.”

Mozes at SXSW 2009

SXSW attendees are invited to experience the power of Mozes mobile campaigns first-hand by checking out the following events:

--Red Bull and Microsoft--

March 16: Experience Mozes’ brand new pics-to-screen feature at Microsoft's PhizzPop Design Challenge Finale fueled by Red Bull at SXSW Interactive. The event marks the last stop of Microsoft's PhizzPop Tour and Online Competition. Partygoers can send their mobile photos of the night's event right up to the display screens for all to see.

--C3 Presents--

March 19: Mozes pics-to-screen technology takes center stage at famed event producer and promoter C3 Presents 10th Annual Late Night bash at SXSW, sponsored by Playboy. Inside the venue and VIP rooms, event guests will be able to take mobile photos and send them to the display screen.

--Affliction Clothing--

Thursday and Friday, March 19 and 20: Mozes is powering the company’s mobile ticketing and mob (mobile fan base) building campaigns. Festival attendees can text AFFLICTION to 66937 to RSVP to Maggie Mae's free day showcases on March 19^th and 20^th, while fans joining the Affliction mob will have the chance to text-in to win giveaways from Affliction Clothing and Gibson Guitar throughout the entire week.

Meet Mozes at SXSW

Mozes is eager to meet you! Join us for a hosted breakfast, including breakfast tacos and Bloody Marys at Maggie Mae’s, Thursday, March 19^th and Friday, 20^th from 11am-2pm. Text MOZESSXSW to 66937 to RSVP and gain entry to Mozes exclusive VIP areas—and be automatically entered in a drawing to win two passes to the C3 Presents/Playboy Party, March 19^th.

About Mozes, Inc.

Mozes is a leader in mobile marketing, used every day by some of the world's best-loved bands, brands, sports teams and organizations to build relationships with their fans through the mobile phone.

Mozes helps its marketing partners in three ways: By providing a self-service web platform to create, deliver and analyze the effectiveness of mobile marketing campaigns; by providing strategic services that help its marketing partners to execute their mobile marketing strategy; and by providing in-venue services for live events, conferences and tours. Their customers benefit from a spam-free and consistent mobile experience they can trust, which results in increased participation, brand loyalty and ultimately more effective marketing campaigns.

The desirability of reaching consumers via cell phone is growing according to eMarketer which projects U.S. spending on mobile marketing to reach $4.4 billion by 2011. Additional information on Mozes is available at www.mozes.com and at the company’s blog, http://www.mozes.com/blog.

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